Privacy notice
Last updated: 16 October 2026
Who we are
Rationale is a pre-launch project building a study app for nursing students. The data controller is the Rationale team, based in the United Kingdom. For anything about your data, use our contact form.
What we collect
When you join the waitlist, we store:
| Data | Why |
|---|---|
| Your email address | To contact you about the launch |
| Your approximate country (from your connection, not your exact location) | To understand where interest comes from |
| A source tag (for example, which of our social accounts sent you) | To see which content is useful |
| Which version of the page headline you saw | To learn which wording explains the product best |
| The date and time you joined | Record keeping |
If you use the contact form, we also store the name (optional), email and message you send, and the date, so we can reply.
We do not collect your phone number, or payment details. We do not sell or share your data for advertising.
We also use Cloudflare Web Analytics to count page visits. It does not use cookies or track you across sites. The page remembers which headline version you saw in your browser's local storage, so it stays the same if you come back. That value never leaves your device except as part of a sign-up.
How we use it
- To email you when Rationale is ready to try.
- To send you one short survey about how you study for exams.
- To reply to messages you send through the contact form.
We will not use your email for anything else without asking you first.
Lawful basis
We rely on your consent (UK GDPR Article 6(1)(a)), which you give by submitting the form. You can withdraw it at any time by using the unsubscribe link in any email or through the contact form. Withdrawing consent does not affect anything we did before you withdrew it.
How long we keep it
We keep your details until you ask us to delete them. Contact messages are deleted within 12 months of our reply. If Rationale has not launched within 12 months of the date you joined, we will delete them anyway.
Who processes it
The site and the waitlist database are hosted by Cloudflare, Inc., acting as our processor (Cloudflare privacy policy, data processing addendum). Cloudflare may process data outside the UK, under the safeguards described in its data processing addendum.
Your rights
Under UK data protection law, you can ask us to:
- give you a copy of your data,
- correct it,
- delete it,
- restrict or object to how we use it,
- send it to you in a portable format.
Send your request through the contact form and we will reply within one month.
If you are unhappy with how we handle your data, you can complain to the Information Commissioner's Office (ICO): ico.org.uk/make-a-complaint. We would appreciate the chance to put it right first.
Changes
If we change this notice, we will update the date at the top. If a change is significant, we will email the people on the waitlist.